Reliance to sponsorICC rankings

THE largest Indian integrated telecommunications company Reliance have become the new sponsors of the ICC rankings for teams and players through to 2015.

The computer-generated listings will now be known as the Reliance Mobile ICC Rankings. Sanjay Behl, head of branding at Reliance Communications, said: “It gives us immense pride to be part of a process which recognises, honours and rewards the passionate endeavours of cricketers across all Test and ODI playing nations.”

The company has a base of about 46.5 million customers.

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